Riton Optics Announces NEW Long Range Rifle Scope in 4-32x With First Focal Plane Reticle

Riton Optics Announces a NEW, High Magnification RifleScope:
 The Mod 7 4-32x56mm IRFFP

The Riton Mod-7 4-32x56 IRFFP 

11-2-2018
Tucson, AZ
For Immediate Release

Tucson-based Riton Optics has enhanced their positioning among long range and tactical shooters with the addition of a 4-32x56 illuminated reticle rifle scope. The story of Riton’s new optic begins not in the marketing or the development department, but, rather, “in the field” with Riton’s dealers and customers.

Riton’s product line was developed out of practical application and is rooted in the principle that any hard-working man or woman should be able to buy quality optics at an affordable price.

In the initial phases of product development at Riton, the focus was on the “basics,” including optics designed specifically for the AR-15 platform and high quality products for hunting and tactical applications. Over the past few years as the product has flowed into the market, the feedback received has been resoundingly positive with people touting the clarity of the optics, the company story, and the service provided by the company.

Riton firmly believes in continual evolution of the product line, most commonly through the input and comments from their customers, fellow hunters and shooters. Originally these inputs led Riton to the creation of a higher power, First Focal Plane riflescope. Riton delivered with their Mod 5 6-24x50IR FFP with a First Focal Plane, illuminated reticle at a jaw-dropping price of $599.00.

Over the past year, Riton has, once again, been listening intently to the voice of the customer.
The requests have been coming in for a riflescope with a greater magnification range, zero stop turrets and a “Christmas tree” style reticle that was both illuminated and First Focal Plane.

According to Brady Speth, Founder and CEO, “The challenge of this optic was putting all these amazing features into one optic and control costs to still provide it at a price point that beats all of the competition and is clearly, by Riton’s mission, the best value in the industry.” 

Riton delivered this week with the announcement of the Riton Mod 7 4-32x56IR FFP. This optic incorporates many of the customer requests in a robust design to conquer the most challenging applications.  



The Mod 7 4-32x56IR FFP features:
 

• 32x power 
• First Focal Plane 
• Riton Illuminated Precision Shooting Reticle
• Riton Tactical Zero Stop Turrets
• Riton HD/ED Glass
• Riton Rugged Construction
• Riton Performance Coating 

And remarkably, the Mod 7 4-32x56IR FFP with all these features comes in at an MSRP of $1469.99.

Riton’s technical expert, who is also a certified long-range instructor and has personally shot over a mile with his Riton scopes was quoted saying the following:

 “With the quality and features this scope has, it would retail at almost $3000 if it had any other company’s name on it. The difference is that this is a Riton Optic and we believe in providing high quality, high performance optics at the industry’s best value.”

Whether you are a hunter, hobby shooter, Precision Rifle Shooter, or .22 caliber competitor, Riton’s new Mod 7 4-32x56IR FFP is sure to be a last stop optic for you.

Click Here to learn more about Riton Optics
Born in the heart of the Wild West, Riton Optics offers the highest quality optics at the most competitive prices matched with incredible customer service.
They are dedicated to the PURSUIT of PRECISION in everything they do. Using only the best materials and most innovative technology, Riton has created an unrivaled line of optics that deliver on performance and value.
From offering you the best rifle scopes, binoculars, and red dot sights for your outdoor, hunting and shooting adventures to providing an unlimited lifetime warranty on every product they make, Riton always puts customers first.

The RITON Warranty:
So what IS a warranty? Do I have to register?  Jump through hoops? Find a receipt I threw away walking out of the range? Not at Riton. RITON wants to be your trusted optics friends, both at purchase, on the range and if something goes wrong. They are confident in the quality of their optics, and they couldn’t stand by them like this if they weren’t. 

But sometimes… stuff happens.
So…
If, at any time, your RITON product has issues and is not functioning in the manner it should – NO MATTER WHAT – they will replace it.
Not “repair..” REPLACE.

RITON Optics. See the Difference. 

Public Relations Services offered by Ace Public Relations, a division of BGA Enterprises, LLC. Want your business in front of the right outdoor and firearms audience? CLICK HERE FOR MORE INFO

Honor Defense LLC® and Riton Optics® are pleased to announce an auction of a custom engraved firearm and a Riton Scope to benefit the Federal Law Enforcement Officers Association (FLEOA®).

“Honor Defense is privileged to support the Federal Law Enforcement Officers Association. Our pistol designs were guided by input from law enforcement and we fully support law enforcement and their families. We also appreciate Chestatee Firearms customizing the pistol as well”.  said Gary Ramey, President of Honor Defense.

Calley Carpenter, Director of Marketing for Riton added: “Riton is a home-grown optics company founded by Law Enforcement and Military Veterans. We are pleased to support law enforcement and their families through FLEOA. This is a great package of the best scope and pistol for law enforcement”.

The auction will start on 8/26 and run end on 9/9 at 10:00pm.

CLICK HERE TO ENTER

Proceeds will benefit Federal Law Enforcement Officers Association (FLEOA®). FLEOA® is the largest nonpartisan, nonprofit professional association, exclusively representing federal law enforcement officers. FLEOA® represents more than 25,000 federal law enforcement officers from over 65 different agencies

For information about these organizations, visit them at:

Riton Optics: www.ritonoptics.com

FLEOA: https://www.fleoa.org/

Chestatee Firearms, visit: http://chestateefirearms.net/

Honor Defense: https://honordefense.com/

About Riton Optics
As a USA home-grown optics company founded by Law Enforcement and Military veterans, Riton takes their commitment to their customers seriously. Their absolute passion for shooting and the outdoors and those who enjoy it is visible in everything they do. From their unlimited lifetime warranty on every product they make, to their highest quality control and their dedicated support and service staff, Riton puts their customers FIRST. Give them a call, send an email or find them on the range and they promise to always give and do their best to serve you. 

About Honor Defense

Honor Defense is the premier all-American firearm company. The designs were guided by LE, military and civilian Instructors. Utilizing only USA partners, every firearm is assembled by Veterans. Independent tests prove Honor Defense is more accurate than the Glock G43 or S&W Shield. All pistols are modular with a stainless-steel chassis, ambidextrous controls and have a Lifetime Warranty

FREE is GOOD... But there is something BETTER

Everybody knows that FREE is GOOD.
What everybody SHOULD know? FREE OPTICS are BETTER "Coming together is a beginning, staying together is progress, and working together is success." – Henry Ford There's nothing quite like a great partnership to make things happen. POF is an Arizona-based, multiple award-winning leader in the firearms industry. Their new "Revolution" .308 rifle cleaned up in 2018 with many of the top awards in the industry.

Veteran-owned Riton optics is emerging as a new leader in the optics world offering the best value in optics today at every price point. They are also based in Arizona. Riton Optics is teaming up with Patriot Ordnance Factory (POF-USA) to provide FREE OPTICS to qualifying customers. The consumer mail-in rebate program is available to anyone that purchases a new POF-USA P308 rifle, P308 pistol, or P6.5 rifle from a dealer between June 1st and July 31st 2018.

Qualifying customers can choose from three different optics, including the RT-R Mod 3 RMD ($285.99 value), RT-S Mod 3 1-4x24 ($279.99 value), or RT-S Mod 3 6-24x50 ($369.99 value). They can also receive a special offer for discounted rings or mounts.

Visit This Link: https://goo.gl/tzpQtm for details.

Riton Optics Announces Unwavering Support of the 2nd Amendment, National Rifle Association

Riton Optics Supports the National Rifle Association and ALL organizations that defend the 2nd Amendment

Riton Optics is a veteran-owned company based in Tucson, AZ.
They make some top quality optics with an awesome "Lifetime Replacement" guarantee and have been taking the Optics industry by storm.

Many folks are now aware that Yeti Coolers made a major Misstep this past week by engaging in a social media "battle" with the NRA.

As gun owners, we all need to stick together and support the National Rifle Association and the companies that support it.

 Riton is certainly one of those companies.

See their release below:

Riton Optics Announces Unwavering Support of the 2nd Amendment, All That Support It.
For Immediate Release
Tucson, AZ
April 25, 2018

Riton Optics, a company founded by a U.S. Law Enforcement and Military Veteran, wants their
customer base to know that they fully support the 2nd Amendment and any organizations that
fight to secure that right. A statement from Brady Speth, CEO for Riton Optics:
“Yes, Riton is a company that makes firearm accessories and it would be logical for our
company to support gun rights. However, the more critical understanding is that we have an
unwavering belief in the 2nd Amendment. It goes beyond being a part of our business; it is
woven into the core of who we are as individuals.”

Riton Official Statement:
Riton Optics firmly believes in the right of every American to keep and bear arms and the 2nd Amendment’s protection of that right.
Additionally, we fully support organizations that share those beliefs
and work to secure those core, constitutional rights, including, but
not limited to, the National Rifle Association.
In keeping with this belief, Riton Optics will be donating a portion of every sale from their website to the National Rifle Association at the upcoming Annual Meeting in Dallas, TX, May 4th, 5th, and 6th. 

As a USA home-grown optics company founded by Law Enforcement and Military veterans RITON takes their commitment to quality and service seriously. Their passion for shooting and the outdoors and those who enjoy it translates into everything they do. From their unlimited lifetime warranty on every product they make, to their high quality control and their dedicated, supportive service staff, RITON puts the customer first. Give them a call, send them an email or find them on the range or at one of their nationwide dealers.

For more information on Riton and Riton Optics, Visit www.RitonOptics.com.

Clear Skies and ClearGlass With RITON Optics at 3-Gun Championship, AZGFD Outdoor Expo

RITON Optics Offers Open Invite- Will Attend Superstition Mountain Mystery 3-Gun, Arizona Game and Fish Outdoor Expo March 23-25.

For Immediate Release

March 21, 2018

Tucson, AZ

RITON Optics, the only current police and military veteran-owned optics company in the U.S. and one of the fastest growing companies in the outdoor space will sponsor and be in attendance at TWO of the Southwest’s largest events for shooters- The Superstition Mountain Mystery 3-Gun Challenge and the Arizona Game and Fish Outdoor Expo. 

RITON Optics at Superstition Mountain Mystery 3 Gun Competition

Riton is participating in the 23rd Annual Superstition Mountain Mystery 3-Gun match. From March 23rd through the 25th , shooters from all over the United States will gather at the Rio Salado Sportsman’s Club in Mesa, Arizona to showcase their talents. This event is one of the most “in-demand” for serious competitors, as the shooter spaces are awarded through a “lottery” process that fills up and sells out within the first 30-60 minutes of opening. 

In addition to attending as an exhibitor, Riton Optics is also a Match “Mystery” Sponsor and a Match Contributor for the event- contributing products from their red dot and tactical rifle scope lines. 

The company has also secured the spot as the optics sole supplier for the Pistol Caliber Carbine (PCC) side matches with Quarter Circle 10 and KE Arms both running the Mod 3 Riton Micro Dot.

Join Riton Optics at the Arizona Game and Fish Outdoor Expo- Optics Available for Purchase

It will be clear skies and clear glass with Riton Optics displaying their full line of optics at the Arizona Game and Fish Outdoor Expo this weekend, March 24 th and 25 th at the Ben Avery Shooting Range. The Expo draws over 47,000 people to the area to view the latest products and services in the outdoor market. 

With interactive displays and product demonstrations, the show is a great place for families, hunters, shooters, and anyone who enjoys the outdoors.

Riton will be right in the middle of the excitement partnering with a local dealer, TrueShot Gun Club in their mobile store. Stop by the TrueShot mobile store to check out the Riton Optics product line, talk to a Riton representative or make your first Riton purchase!

You can "Try and Buy" RITON optics at the AZGFD Outdoor Expo

The RITON Warranty: 

So what IS a warranty? Do you have to register?  Jump through hoops? Find a receipt you threw away walking out of the range?

Not at Riton. RITON wants to be your trusted optics friends, both at purchase, on the range and if something goes wrong. They are confident in the quality of their optics, and they couldn’t stand by them like this if they weren’t. 

But sometimes… stuff happens.

So…

If, at any time, your RITON product has issues and is not functioning in the manner it should – NO MATTER WHAT – they will replace it.

Not “repair..” REPLACE. 

RITON Every Time. 

Born in the heart of the Wild West, RITON Optics offers the highest quality optics at the most competitive prices matched with incredible customer service.

They are dedicated to the PURSUIT of PRECISION in everything they do. Using only the best materials and most innovative technology, RITON has created an unrivaled line of optics that deliver on performance and value.

From offering you the best rifle scopes, binoculars, and red dot sights for your outdoor, hunting and shooting adventures to providing an unlimited lifetime warranty on every product they make, Riton always puts customers first.

Visit them at www.RITONoptics.com

Riton Optics Announces Calley Carpenter as the Director of Marketing. 

Tucson, AZ 2-28-2018

In the face of it's unprecedented growth in the already crowded optics marketplace, Riton Optics has been scouring the industry in search of key personnel to build their team. With a focus on values, outdoors and support for first responders and military personnel, Riton found the perfect fit with their new Director of Marketing addition, Calley Carpenter.

As a young child Calley was introduced to shooting through the NRA youth shooting programs where she shot competitively for several years. Her love for the outdoors extended to hunting, hiking, camping and archery as she grew older. “Some of the greatest memories that I have with my dad are of us hunting together. Those are memories that I will never forget.”

RITON is a new player in the marketplace. 

In addition to growing up as an outdoorswoman and an avid 2A supporter, Calley came from a long line of family owned businesses that supported first responder and military personnel through the manufacture of firearms and defense articles. Calley stated that it was important to transition to a business that operates with the highest set of values and support for service personnel because of her unrelenting passion for those who serve.  As the wife to a local police officer, she also knows all too well the joys and pains of being an LE wife. “I am so proud of my husband and those that serve with him. "I am excited to be a part of a team that so strongly believes in supporting law enforcement.”

Beyond a great fit in personality and values, Calley also brings to the team a wide breadth of experience and knowledge. Having worked in the 2A industry as the General Manager and Director of Operations for Abrams Airborne Manufacturing, Inc. and VLTOR Weapon Systems, Calley also held the primary responsibility for marketing for the family of businesses, including Milkor USA, Inc., SkyRider Coffee Shop and Tucson Aeroservice Center. In addition, she has acted as a consultant for other companies in the areas of sales, marketing and event planning. Calley holds a Bachelor’s degree in Communications, as well as her dual Master’s degree in Business Administration and Leadership.

When asked about her new position and what customers can expect to see, Calley responded with the following:

"Riton is already a great organization. From their amazing customer service to their lifetime, “no questions asked” warranty, they are providing people with superior products at a competitive price. Most importantly, they are there for the customer; not just to get the sale but as support after the purchase. Going forward we will just be expanding on this foundation. Our marketing efforts will be focused on EARNING your business and your trust. We want to get to know you and let you get to know the Riton team."

Riton is thrilled to have Calley as a new addition to the team, and they are confident that she will be bringing new tools to enhance the customer experience.

We encourage you to contact the Riton team at 855-39-RITON or visit their website at www.ritonoptics.com.

If You've Ever Wanted to Join An Optics Pro Staff, Now is the Time...

RITON Optics Opens Application Window For Pro Staff, Influencer Team Members

RITON Offers some of the highest Quality Optics at the BEST value in the industry

2-6-2018
Tucson AZ  USA

RITON Optics, A US Based, Military and Law-enforcement, Veteran-Owned Company, is seeking pro staff and influencer team members NATIONWIDE.
Interested Parties can learn about and apply at the RITON Optics Media Website. 

What does it mean to be a RITON "Pro Staff" member?

To RITON, it means you're a "member of the family"

The RITON team is a close-knit group. They know that whatever they do and wherever they go, their deeds and actions reflect upon not only the company, but each one of the employees and members of the pro team.

RITON Pro Staff Members need to be PASSIONATE about what they do.
They are MOTIVATED.
They are DRIVEN to design, build and sell what they truly believe to be the best optics on the planet.

If you want to join the RITON team, you need to believe that, too.

Who are the RITON Pro Staff?

They're shooters. Hunters. Outdoorsmen and Women. They are normal folks just like you. They are Moms, Dads, Brothers and Sisters. Some are first responders. Some are military and former military. They are writers and authors, hosts of YouTube channels and radio shows, "good-ole-boys" and girls and red-white-and-blue-blooded AMERICANS that believe we live in the greatest country on earth, are proud of our heroes in uniform and non, and believe that great optics don't have to cost an arm and a leg.

Most importantly, the RITON Pro Staff are the face of the company to dealers, customers, and to millions of people on television, radio, digital, and social media and need to be and perform at the highest level of professionalism.

If you want to join one of the best, fastest- growing companies in the optics space, click HERE to drop them a line and let them know WHY! 

RITON USA Joins CBC Industries, K-Var, and Gun News and Reviews and Taylor Made Media for "BIG BANG Contest...

Tucson, AZ, Jan 12 – RITON Optics Sponsors “Big Bang” Contest. Riton Optics, along with several other shooting industry companies have partnered up with Taylor Made Media to sponsor their new Big Bang contest as Taylor Made Media launches two digital publications in to the industry.

“We are extremely excited to support the launch of the two new Taylor Made Media digital publications and very much look forward to working closely with them in the future” said Brady Speth, owner of Riton Optics, the only Veteran/LEO owned optics company in the United States.

Riton Optics (www.ritonoptics.com) will donate their RT-R Mod 3 (red dot optic) and 3x Magnifier towards the grand prize (a NEW CBC industries 3V1 rifle in 6.5 Grendel} as well as other merchandise for other prizes. A Grand Prize, 2^nd, 3^rd and 4^th prizes will be given out as well as additional prizes for the top 10 winners.

Enter the contest HERE.

The first release will be the Gun News and Reviews (www.gunnewsandreviews.com) which will supply all of the latest news from within the hunting, shooting and other outdoor industry areas, including political, comedy and a newsfeed to inform about new gear, products and other relevant information within the industry.

The second release will be K-Var  corporations website and newsletters (www.k-var.com), is an online marketplace to purchase firearms, parts and accessories direct to consumers. "The Armory,” K-Var’s Blog and “The Arsenal,” K-Var’s weekly newsletter, are another new source for great firearm industry info. 

Riton Optics, born in the heart of the Wild West, the company offers the highest quality optics at the most competitive prices matched with incredible customer service.

Riton Optics is dedicated to the PURSUIT of PRECISION in everything they do. Using only the best materials and most innovative technology, they have created an unrivaled line of optics that deliver on performance and value.

From offering you the best rifle scopes, binoculars, and red dot sights for your outdoor, hunting and shooting adventures to providing an unlimited lifetime warranty on every product they make, Riton always puts customers first.

Want MORE Business for your Outdoor, Firearm or Hunting related business? Visit BGA Enterprises at www.BGAEnterprises.com. 

Do you READ News or MAKE news???

Many of my previous posts discuss the fact that the firearms industry and many of the players in it are reluctant and afraid because the industry and buying is “contracting.”

 The truth is, "dominant" players LIKE contraction. They like it because they know that they are under constant assault from competition be that big competition, medium competition or even start up and small competition. 

 They know that it's easy for them to survive a contraction by making a few cuts and staff, a few cuts in marketing, and perhaps some pullback of budgets – they can weather the storm. 

Can YOU? 

 The reason they can do that is because they have spent years – sometimes decades and, some, 10 decades or more,  building up their business, their marketing, their market share, and, perhaps most importantly, their CONTENT and DOMINANCE. 

 They CONTROL the CONVERSATION. 

 In other words, they don't "Read the news…" They WRITE the news. 

What do you do that mimics that in your business? 

 Typically, this is where most small and medium businesses throw out a slew of excuses (don't take that the wrong way, because there are only two things in business – "excuses" and "results." Pick one or the other. Yes, sometimes there are very, very good excuses. ) 

"We can't compete…"

"We don't have the budget…"

"I don't have 1000 people to handle every little thing that we need done – most of it falls on me."

 And on… And on… And on… 

So, how do you, as a business owner (or "Manager," or "marketing director," etc.) overcome these obstacles? 

There are two phrases that I use often with my children that apply directly to business. One is that the journey of 1 or 10,000 miles begins with the same "first step." 

 The second is that the only way to eat an elephant is one bite at a time. 

 You can control the news-- at least YOUR news. 

Are you writing a blog post every day? 

Do you have a legion of raving fans that are willing to share your contact? 

Do you have hundreds of people that you can send something to and they will give you feedback on?  How about 20? 

10? 

TWO? 

 The good news is that there is always somebody out there that has those things.

 The BEST news is that you already know at least one of them… 

BGA Enterprises and Taylor Made Media  are two companies that specialize in helping companies in the firearms and outdoor space control the conversation, news,  and views of their products, people, and services. 

You're most likely right – you DON'T have the time to do every little thing. You DON'T have enough hours in the day to accomplish all of the things you need to not just COMPETE but DOMINATE even some of the big players in the marketplace. 

 Now you have someone that can, and they are at your service. 

Visit www.aceluciano.com  to learn how YOU can dominate your market and marketplace. 

Riton puts out a surprisingly high quality product for the money

Finally, there is a fairly NEW company out there that is making some REAL WAVES in the optics world that you should know about. 

In the market for a new scope?

They are called RITON Optics, and their motto is "The BEST QUALITY at EVERY Price point. 

Over the next few months, we're going to put that motto to the test. 

Formerly geared to mainly the "tactical" world, Riton is making a BIG PUSH into hunting scopes, binoculars, and spotting scopes. 

From NOW and for the next several days, you can try one of their optics for 50% off. 

That's right- 

The FIRST and LAST TIME EVER to buy an optic of this quality at a PHENOMENAL price. 

Check them out. 

Use the code LASTCHANCE2017 when you check out, and put a message in the order area that "Ace sent you.!"